The Tommy Sport collection has been launched in Tommy Hilfiger stores, on its website and through select wholesale partners worldwide. The men’s and womenswear line includes sports bras, leggings, shorts and tank tops with bright colour-blocking, oversized star graphics and striped tape.
Retail prices for the premium range start from £30 (₹ 2,759) to £130 (₹12,000). The price tag makes Tommy Sports certainly not a clothing range for all in India.
“Active living has evolved into a way of life and changed the way we dress, with the next generations looking for designs that fit their on-the-go lifestyle,” said Tommy Hilfiger.
“Clothing needs to follow this trend and we are delivering on consumer expectations with Tommy Sport, which injects a cool and bold edge into performance. We are taking iconic pieces from our archive to the future with modernised classic sports fabrics and executions.”
Tommy Hilfiger’s brand portfolio includes Tommy Hilfger and Tommy Jeans.
The debut Spring 2019 Tommy Sport collection is available in Tommy Hilfiger stores worldwide, as well as the brand’s e-commerce and select wholesale partners.